Better understand your customers, competitors, and suppliers by having Laxis transcribe focus groups and in-depth interviews for you, letting you focus on the conversations and identify key insights
Market research is critical for organizations to solve problems; however, these discussions generate long audio files and many pages of notes. Finding the "aha" moment can be a challenge.
Market research is critical for organizations to solve problems; however, these discussions generate long audio files and many pages of notes. Finding the "aha" moment can be a challenge.
Automating notetaking allows researchers to have deeper conversations with subjects generating more insights.
With Laxis, a centralized repository of all quotations and insights for a particular research project is easy to capture and maintain
Automatically tag conversations and quotes based on personalized templates and user-defined keywords, and have Laxis bring those key insights together.